how to put a link in instagram bio

In this article, we are going to discuss how to put a link in Instagram bio. Instagram is a place where anyone can become famous, or anyone can generate leads on one’s website. It can be easy to say, but there are many things one needs to do in order to perfectly set all the things up and automate the lead generation. One of the things or tricks one can do is to put a link in the bio. Here one will learn how to put a link in Instagram bio and how one can use the link to one’s advantage and generate traffic which will eventually convert into customers.

There are many other ways one can drive traffic to one’s website via Instagram, but putting the link in the bio is one of the greatest ways of all. It is where one will get to know how to put a link in Instagram bio and drive traffic through it and use it to convert the audience into customers.

What does it mean to have a link in bio

As one can guess, having a link in the bio means that one can place a clickable link in the bio of Instagram so that people who read one bio can click on their link and land whichever page the link contains. Although, one should note that one can only put one clickable link in the bio. Although having links in many places can be beneficial. Many people place links in every story they post, but one requires tons of followers for that. Plus, just placing links everywhere can come out as spam, and people may run away from the account.

How to put a link in Instagram bio

Here, one will understand how to put a link in an Instagram bio and how one can drive traffic. The process of how to put a link in an Instagram bio is quite simple, and one can even do it in the first go.

  • First, one has to log into one’s Instagram account. After logging in, one will see one profile pic in the right-hand corner of the device, click over it. One will land on the profile section of the account.
  • Once one has landed on the profile section, go to the edit profile button and click over it. Many options would be displayed where one has to find the URL section.
  • After one finds the URL section, shorten the link and paste it into the text area. Save the changes, and one will have the link in one’s bio.

how to put a link in instagram bio

How can one utilize the link in the bio?

There are many ways one can utilize the link to its full potential and create sales, leads, or market one’s material, software, or other product.

  • One of the best ways one can use the link is to promote discounts and sale offers. If one already has a specific amount of followers on Instagram and wants to promote the ongoing offers, posting about the offer and redirecting the audience to the profile which has a link is the best way to market and cover all the aspects of marketing. Therefore, having a link in the link which navigates to the offers landing page is the best way one can use it.
  • Another way one can use the link in the bio strategy is that hype people up with the upcoming product. Many companies use this strategy to hype their followers and later say that get early access to specific products and use the link in the bio. Many people even use the link and then land over the offer page, where more marketing is conducted.
  • Another way one can use the link in the bio strategy is for telling the people more about the company. Many few companies who have just started the business over Instagram often create a post and pin it which tells about themselves and later say to click the link in the bio for more information. This link often leads to the about us page of their websites.
  • One last thing people can do with the link in the bio is lead the audience to their latest article on the website. Instagram accounts often use this strategy to drive traffic to newly create blog posts and enrich them with audiences.

Here is how to put a link in Instagram bio.