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1. Introduction

YouTube is the second most popular search engine, and one of the best ways to reach out to your audience and make your content stand out is by using annotations. In this article, we will discuss what annotations are, the benefits of using them, different types of annotations available, how to add them and some tips for successful annotation usage.

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2. What are Annotations?

Annotations are clickable text or links that can be added to a video during playback on YouTube. They can be used for a variety of purposes such as adding additional information about the video, providing a link to an external website or even linking back to other videos from within the same channel. Annotations are an incredibly powerful tool for increasing engagement with your audience and driving traffic from YouTube videos.

3. Benefits of Annotations

Annotations offer several advantages when it comes to increasing engagement with your audience and driving traffic from YouTube videos:
• They help keep viewers engaged by providing additional information or related content that they may find interesting or useful;
• They allow you to link directly back to other videos or external websites;
• They help increase visibility by allowing viewers who have watched your video previously access additional content without having to leave the page;
• They provide an opportunity for viewers who have already watched your video before but didn’t take any action at that time, a chance for further engagement;
• Finally, they also help you track performance metrics such as clicks and views from each annotation link – giving you valuable insight into which types of annotations work best for your audience.

4. Different Types of Annotations

There are several different types of annotations available on YouTube including Speech Bubbles, Note Cards, Spotlight Videos and Links & End Screens which can be used in combination with each other depending on your goals and objectives:
• Speech Bubbles – These appear as a speech bubble icon that appears alongside the video while it’s playing and allows viewers to click through for more information (e.g., product details).
• Note Cards – These appear as cards at various points throughout the video which allow you to provide additional context or information about what’s being discussed (e.g., statistics).
• Spotlight Videos – These appear as thumbnails at various points throughout the video which allow viewers to click through and watch another related video (e.g., customer testimonials).
• Links & End Screens – These appear at either the beginning or end of a video which allows you link back out to an external website (e.g., landing pages) or another related video on your channel (e.g., “subscribe now”).

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5. Where To Find Annotations On YouTube?

You can find annotations under Creator Studio > Video Manager > Edit > Annotation Editor section when viewing any uploaded videos in your account:

6. How To Add Annotations On YouTube?

Once you’ve accessed the Annotation Editor section you can begin adding annotations by selecting one of four options – Speech Bubble, Note Card, Spotlight Video or Link & End Screen – then customizing it according its type:

• Speech Bubble – You can customize this type by changing its appearance (size/shape/position), adding text/links/images/videos and setting its duration/timing in relation to the overall length of the video;

• Note Card – You can customize this type by changing its appearance (size/shape/position), adding text/links/images/videos and setting its duration/timing in relation to specific points within the overall length of the video;

• Spotlight Video – You can customize this type by changing its appearance (size/shape/position), selecting which related videos should be featured alongside it and setting its duration/timing in relation specific points within the overall length of the video;

• Link & End Screen – You can customize this type by changing its appearance (size/shape), adding text/links and setting its duration in relation specific points within either beginning or conclusion part of overall length of the video;

7 Tips For Adding Annotations Successfully:

When adding annotations there are few important things that need considering if they’re going be successful:

1) Keep It Concise – The key here is not overloading viewers with too much text so try keep all annotation texts limited between 3-4 words maximum per line so they don’t distract from watching experience;

2) Use Eye-Catching Colors – Utilize colors that complement existing branding but still stand out enough so people notice them whilst watching videos;

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3) Test Different Placements – Experiment with different placements across different parts in order determine where works best for particular goals e.g., placement towards end might be better suited if goal is getting people subscribe channel etc.;

4) Use A Call-To-Action – Make sure all annotation texts contain call-to-action phrase such as “click here” “watch now” etc., so people know exactly what do when clicking link provided;

5) Track Performance Metrics – Make sure track performance metrics each individual annotation link order gain valuable insights into which ones work best particular objectives e..g clicks views etc.;

6) Don’t Overuse Them – Too many annotations could become overwhelming so try use sparingly only when necessary e..g linking back other relevant videos instead cluttering page with multiple ones etc.;

7) Try Different Types Together – By combining different types together such as speech bubbles note cards spotlight videos links end screens create more impactful user experience since each one serves particular purpose e..g providing extra info linking elsewhere etc.;

8 Conclusion

In conclusion, using annotations on YouTube offers numerous benefits when it comes increasing engagement driving traffic from videos.With wide range types available combined together create more impactful user experience.However always remember keep concise use eye catching colors test different placements use call action track performance metrics don’t overuse them try different types together order maximize results.

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Where is annotation on YouTube video?

The annotations appear in a sidebar and are clickable so that your students can quickly go to the right sequence in the video. You can turn the principle around and have your students annotate videos and share them with you for an assignment.

Can you add text to an existing YouTube video?

Type Manually with this option. Your subtitle and caption timings will be set automatically. Select Type manually. Play the video and enter your captions or subtitles. Make sure to add text like [applause] or [thunder] , so that viewers know what is happening in the video.

How do I turn on annotate?

In the navigation panel, click Settings. Click Meeting in the top right corner. underneath the heading “In Meeting (Basic),” make sure Annotation is enabled. If it is not, toggle the setting to enable it. On December 10, 2021

Do YouTube annotations still exist?

The removal of annotations caused many older videos to become obsolete. Annotations have now been restored, which allows users to search for annotations from any archived file.

What is text overlay in YouTube?

Text overlay or video overlay is a way of adding text to a video so that viewers can see it while they watch. Text overlay is one of the most important components of social video, and it is becoming more popular on social media networks.

How do you add chapters to YouTube videos?

From the left menu, select Content. Click the video that you’d like to edit. Click Chapters available. ADD CHAPTERS and your chapters will appear in the Content menu to edit.

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